Telecommunications and technology services firm inks multi-year deal with NBA franchise in Bluff City
Memphis, Tenn. (October 21, 2016) – The Memphis Grizzlies and C Spire, a diversified telecommunications and technology services company, today announced a new multi-year extension of a partnership agreement with the NBA Western Conference team and FedExForum.
C Spire has been a marketing and promotional partner with the professional basketball team and FedExForum since 2011. Terms of the agreement were not disclosed, but the deal gives the company access to premium sports and entertainment opportunities along with advertising and signage.
“We’re excited about renewing our official partnership with the ‘Grind City’ brand and the Memphis Grizzlies and FedExForum - two of the biggest names in Tennessee sports and entertainment,” said Jim Richmond, vice president of Corporate Communications for C Spire. “We believe in Memphis and this sponsorship allows us to continue to support the Bluff City.”
C Spire operates the nation’s sixth largest wireless communications unit, an ultra-fast fiber to the home program offering consumers Gigabit Internet, super HD TV and digital home phone and offers business customers a suite of voice, data, Internet and cloud-based computing services.
“We’re proud to continue our relationship with C Spire, a true technology innovator and long-time supporter of the Memphis Grizzlies and FedExForum,” said Anthony L. Macri, vice president of Partnership Marketing for the Grizzlies. “C Spire has demonstrated a strong commitment to Memphis and shares the passion our fans have for the Grizzlies. Regional partnerships are important to us and we look forward to growing together in the coming years.”
Memphis business leaders lauded C Spire for its continued investment in the future of the Memphis Grizzlies and FedExForum. “This is great news for Memphis and a strong indication that our efforts to boost the community’s positive image are continuing to pay dividends,” said Kevin Kane, president and CEO of the Memphis Convention and Visitors Bureau.
“We’re pleased a company the caliber of C Spire is continuing its affiliation with one of the Mid-South’s premiere sports and entertainment venues,” said Phil Trenary, president and CEO of the 2,300-member Greater Memphis Chamber.
About C Spire
C Spire is a diversified telecommunications and technology services company that provides premium experiences designed specifically for its customers, including wireless communications, high-speed Internet access and a range of other telecommunications products and services to consumers and businesses. This news release and other announcements are available at www.cspire.com/news. For more information about C Spire, visit www.cspire.com or follow us on Facebook at www.facebook.com/cspire or Twitter at www.twitter.com/cspire.
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